About Maistic
We are your Expert in Plastic Free
Less Plastic at supermarket price
If change – like less plastic – is too expensive, too hard to find and not where you shop on a regular basis. Well, then change wont happen.
Since Day 1 in 2015 the Maistic focus have been in providing plastic free and com- postable products and solutions at supermarket prices, in sustainable and plastic free supermarket packaging and with supermarket friendly logistics setup. All our clients and users all over the world benefit from this. Our planet does too.
It all began with a good idea
Maistic Bio Group started in 2015 as a family-owned business with a big dream. Today, we have two investors and are co-funded by The Danish Growth Fund, a national state investment fund, which enables us to grow our business rapidly.
From hitting the shelves of local supermarkets to today where our Maistic branded products are in more than 30 countries in Europe and the Middle East – and many more to come.
During a travel. Maistic CEO Brian Smith met an Australian saying he invented a compostable toothbrush. The word ’compostable’ wouldn’t disappear from the mind of the experienced entrepreneur and four month later after thorough market, material and product research, Maistic Bio Group was a reality and founded as a family business with wife Heidi von Bülow. PS: The toothbrush wasn’t compostable anyway. So we made our own dental range own. We still cannot make a fully compostable toothbrush in a quality good enough for market. But we keep trying. And if you have the solution:
We’re all responsible. Let’s work together
Heidi von Bülow
Founder, chairman, CCO and Less Plastic lobbyist. The woman you see in interviews and at conferences, speaking with scientists and politicians and helping students and NGOs. Behind the scenes she tie the knots on projects and help them go live.
Brian Bouet Smith
Founder, CEO and the man with the contacts, prices, knowledge of resins and materials. And 20 years experience in what he does best: Entrepreneurship – and fine, honest business with manufacturers, buyers and all others cooperating with Maistic.
The Maistic Family
We consist of employees from our schoolgirl help to the Head of Sales, students, agents, distributors, warehouse workers, co-owners, business and mindfullness helpers, factories and clients – former, current and future.
We deeply cherish your help towards our common goals providing Less Plastic in this World. If you wish to join – contact us today.
Always on the move
It is important for us to be visible and publicly known. We like to aid when we can and we often give lectures, talk with politicians, and participate in tv-shows. We want to make the world free of plastic.
We want a change in the world
We are contributing to 5 of the 17 global goals because we want to solve some of the biggest issues in the world. Maistic is all about change.
Good health and well being
To ensure healthy lives and well-being for all, we all must act. At Maistic we promote healthy lifestyles, preventive measures and modern solutions to the growing challenge surrounding plastic.
Decent work and economic growth
Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all. Economic growth should be a positive force for the whole planet. Therefore, we at Maistic try to ensure decent and fulfilling jobs while not harming the environment.
Responsible consumption and production
Ensure sustainable consumption and production patterns. The world needs to learn how to use and produce in sustainable ways that will reverse the harm that we have inflicted on the planet. That’s our noblest task at Maistic.
Climate action
We want to combat climate change and its impacts on earth. Through education, innovation, and adherence to our climate commitments, we can make the necessary changes to protect the planet.
Life Below Water
Healthy oceans and seas are essential to our existence. They cover 70 percent of our planet, and we rely on them for food, energy, and water. Yet, we have managed to do tremendous damage to these precious resources. It’s one of the most important focus areas of Maistic.
Life on land
A flourishing life on land is the foundation for our life on this planet. At Maistic we focus on healthy alternatives which doesn’t destroy nature.